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PROTEIN BAR Which one, why, who needs to consume?

20.06.23 09:59 PM By Srinivasan Rajan - Comment(s)

As per Indian Council of Medical Research (ICMR), an average adult requires about 55g of protein every day. Protein is nothing but set of 20 (or 21) amino acids. These are the building blocks of life.

If sufficient amount of protein is not consumed, it could lead to malnutrition and hence it is very ...

KNOW YOUR PROTEINS WHEY - PART 1

20.06.23 09:51 PM By Srinivasan Rajan - Comment(s)
KNOW YOUR PROTEINS WHEY - PART 1

If you ever searched for a protein product in the web, you would get flooded with advertisements for protein powders, protein bar or any product with the name protein in it. The problem today is not the existence or non-existence of good products. The identification of the same.


One possible way cust...

Why Do We Need Fiber? Health Benefits & Simple Ways to Eat More

20.06.23 09:04 PM By Srinivasan Rajan - Comment(s)
Why Do We Need Fiber? Health Benefits & Simple Ways to Eat More
Fiber acts like a natural broom, sweeping out cholesterol and toxins from your body. Discover why your gut needs dietary fiber and how traditional grains help.

It is all about Products & Customers

20.06.23 08:37 PM By Srinivasan Rajan - Comment(s)
It is all about Products & Customers

Question we ask ourselves is, “What do Sirimiri wants to be when it grows up?” When you are having long term vision, perspective of what success looks like changes. The products, customers and sustainability become centre stage. You tend to tune out the noise and start thinking intuitively on produc...

A happy state of mind is anathema for stress - Mind, Body, Stress & Disease - 1

20.06.23 07:13 PM By Srinivasan Rajan - Comment(s)
A happy state of mind is anathema for stress - Mind, Body, Stress & Disease - 1


Imagine yourself running a marathon. It is an arduous task. You have to prepare for a long time building up the endurance gradually. It takes a lot of toll on the body causing micro tears on the muscles. But then, it helps you to build stronger muscles and hence endurance. Along the way, makes the h...

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