SIRIMIRI Nutrition Food Products
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This woman entrepreneur started a healthy snacks business with Rs 2.5 lakh, clocked 370 pc revenue growth in two years -  By Rekha Balakrishnan & Tanvi Dube

Vijaya Rajan, Founder of nutritious snacks business SIRIMIRI, has seen a 370 percent growth in revenue after she joined Amazon�s Saheli programme. By Rekha Balakrishnan & Tanvi Dubey Read more at: Click here to read the story

WHAT IS MUESLI?

When you go to the supermarket breakfast aisle next time, check the breakfast cereals. Most of them will have MUESLI printed in big font. This is something similar to most schools calling themselves International. Whatever sells! There is a lot of difference between MUESLI and simple CEREAL.

One of t...

The Sport of Endurance Pushing the Limits - Going Beyond the Boundaries


February 17, 2017

I just came back from a Triathlon Event in GOA – India. It was an Olympic distance event where I first swam 1.5 km in the ocean, and then cycled for 40 km. It ended with 10 km of running on a hot, sunny day. This is my second consecutive year at GOA for this event. I took 3 hours an...

WHAT ARE WHOLE GRAINS ANY WAY?


We keep harping the fact that all our products are produced using wholegrains. It is important to spread awareness on what wholegrain actually is. The article is referenced from Harvard School Of Public Health. This is one of the excellent articles I have come across that explains in a very simple a...

As per Indian Council of Medical Research (ICMR), an average adult requires about 55g of protein every day. Protein is nothing but set of 20 (or 21) amino acids. These are the building blocks of life.

If sufficient amount of protein is not consumed, it could lead to malnutrition and hence it is very ...

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